FACEBOOK AD SERVICES

Services can be provided in English, Deutsch or Nederlands

Social Now Consulting offers

Facebook Ad

Facebook is a fantastic tool to reach current and potential customers and to increase the revenue for your business. However, it has become more of a pay-to-play site where advertisements are indispensable to reach your ideal clients on a regular basis.

Facebook offers a great opportunity with Facebook Ads to achieve your business goals. Furthermore, it is still the cheapest source of internet marketing advertisement and can be tailored to serve virtually all business goals. The list spans from building your email list, target your competitor’s fans, all the way to direct selling.

Over the years, Facebook Ads has become more complex with its almost endless choices. But choosing the right campaign goal and having in-depth knowledge about your target audience is crucial for the creation of a Facebook Ad Campaign that will convert to your needs.

Apart from the above, I highly recommend running a set of ads to split test what works best for you. Only the best performing ad will then be selected to maximize the output for your business.

Don’t waste your time and money on creating ads based on your best guessing, let me help you achieving what you desire and deserve for your business. 

Facebook Ad Management

Social Now Consulting offers a Facebook Ad Management Service on a monthly basis.

If you are a busy small business owner who wants to focus on his core activity or if you just don’t want to bother learning Facebook advertisement inside out, this is the way to go for you.

This all-in-one service is the perfect solution if you want to exclude all guess work from your Facebook marketing efforts and see your business growing constantly.

KEY FEATURES INCLUDED ARE:

  • audience analysis to guarantee optimal demographic targeting of ads
  • Pixel installation (if applicable) for retargeting option
  • an appealing design of the ads
  • thorough split testing to see what converts best for your business to optimize ads
  • continuous campaign monitoring, identification and stopping of underperforming ads
  • weekly reports including all relevant statistics and recommendations for the upcoming period
  • call with the client on a monthly basis to discuss potential questions and wishes
  • optimization: unlimited ad optimization and the creation of additional ads to guarantee the best results for your business
  • scaling:  once we see an increase of your revenue from the campaigns, I will create a plan to take it to the next level; your business shall constantly benefit from Facebook Ads

The monthly rate depends on your business, your needs, expectations, and goals.

As it is a monthly agreement, there is no risk for you.

Start focusing on your core business and let me support you increasing your revenue. 

HOW DOES IT WORK?
When you click on the button below, you will be redirected to an appointment booking page.

The first step will be a free ca. 30min discovery call without obligation, at your convenience. I will also ask for your Facebook Page Name so that I can get an overview of your business. [the discovery call is an online call, no technical knowledge needed, with video if wished]

During the call, we will discuss your business and your expectations.

I will then provide you a short proposal summarizing the main points and including my offer for this service.

Upon reaching an agreement, I am ready to start planning the first campaign for you.

I am looking forward to working with you.

Facebook Ad Creation Service

In case you prefer a one-time service, that can be booked on demand, the Facebook Ad Creation Service Packages might be the better choice for you.

If your business wants to occasionally promote services or products or would like to increase your fan base from time to time, this one-time service is perfect for your needs.

The occasional use of Facebook Ads Manager is a particular challenge for many business owners as it requires a substantial amount of time to keep up with the latest FB Ad changes and to remember the creation process. To avoid spending valuable business dollars, the better option is to lay your Facebook Ad Creation into the hands of an expert.

HOW DOES IT WORK?
You can choose from various packages (see below) and book optional add-ons. [When choosing a package you will be asked during the booking process which add-ons you want to book as well.]

During the booking, you can indicate the desired approximate ad publishing date.

Once you’ve made the booking you’ll receive a brief survey that helps me to understand your needs and wishes. With this, I am ready to plan your campaign. In case of any doubts, I will get back to you just to make sure to get the best result for your campaign.

If you booked Social Now Consulting for the image & copy creation, you will receive the final draft for your approval.

If you choose to provide image & copy, it will need to be provided to me at least 1 day in advance of the campaign start.

You’ll need to add me as an Admin to your Ads Account and your Facebook Page, and I will create your campaign for your approval. [If needed, you will receive instructions how to add me as an admin.]

The invoice will be sent after the survey is completed and payment is due 1 day prior to the envisaged Campaign start.

Ad Creation and Split Testing Packages

Starters

Perfect for Startups and first tipping your toe into the FB Ad + Page Likes & Boosted Posts

$49

Price is one-time service payment, no contract required

  • min. Campaign spending: none *
  • Campaign Goal definition to meet your needs
  • Audience Analysis for good demographic match of ad
  • 1 Ad
  • no Monitoring [ad will be created and runs autonomously]
  • image & text provided by client
  • Optional: creation of image & copy +$29
  • Basic Report after lifetime of ad
  • Ad duration flexible (in alignment with daily/overall budget) ****
BOOK

Grow

Perfect for all Ads, success oriented and fits every budget

$179

Price is one-time service payment, no contract required

  • min. Campaign spending: none *
  • Campaign Goal definition to meet your needs
  • In-depth Audience Analysis for excellent demographic match of ad
  • Split Testing: 2 Ads **
  • Monitoring during split testing phase *** [max. 5 days of monitoring]
  • image & text provided by client
  • Optional: creation of images & copy +$69
  • Detailed written Report after split testing phase
  • Ad duration flexible (in alignment with daily/overall budget) ****
BOOK

Success

Perfect to exclude all guessing for the success committed entrepreneur

$269

Price is one-time service payment, no contract required

  • min. Campaign spending: none *
  • Campaign Goal definition to meet your needs
  • In-depth Audience Analysis for excellent demographic match of ad
  • Split Testing: 2 Ads Sets + 3 Ads **
  • Monitoring during split testing phase *** [max. 8 days of monitoring]
  • image & text provided by client
  • Optional: creation of images & copy +$99
  • Detailed written Report after split testing phase
  • Ad duration flexible (in alignment with daily/overall budget) ****
BOOK

Optional Add-Ons

Facebook Pixel Creation
(allows retargeting for later campaigns)

$30

Creation of images and copy
By default image and copy is provided by the client. In case the design is rejected by Facebook, the client will provide a new set of image/copy. If option booked by client, Social Now Consulting is responsible for getting the design approved by FB.

$69 (Grow Package)

$99 (Success Package)

Ongoing Campaign Monitoring
Once your best-performing ad is running after split testing, it is crucial to watch the performance closely. I can help you with this, incl. daily monitoring of your ads, stopping of underperforming ads, weekly reporting, recommendations of next steps. – WEEKLY FEE

8% of campaign budget’s <500$

10% of campaign budget’s >500$

(for Starters package fixed $25/week) 

3 Additional Ads Creation
(during split testing or as a later option to be faded in, to be used at any time under the same campaign, audience target or design changes, copy & design by Social Now Consulting)

$75

5 Additional Ads Creation
(during split testing or as a later option to be faded in, to be used at any time under the same campaign, audience target or design changes, copy & design by Social Now Consulting)

$95

Important: No VAT (=taxes) will be charged for services listed. [For clients located/registered in The Netherlands, prices are excl. BTW]

* Facebook Ad usually requires a minimum spending of $5/day. To book a campaign creation with Social Now Consulting the client needs to be aware of this FB regulation but does not need to spend others then this to be eligible for package booking. Depending on the ad goal, Social Now Consulting might recommend adjusting the envisaged budget, but without obligation for the client to comply with the recommendation.
** I strongly recommend split testing as this is the only way to understand the wishes of your audience and to save budget. Only the best performing Ad will be selected after the split testing phase. Page Likes and Boosted Posts can be done without split testing.
Grow Package: 2 Ads will be created for split testing: The ads differ in image or copy. Options will be discussed with the client if wished. 
Success Package: this includes 2 ads targeting different demographics for testing. The best responding demographic group will be exposed to 2 ads differ by image or copy. [see Grow Package]
*** After the split testing phase the best performing ad will be selected and will run for the remaining lifetime of the campaign. The Grow and Success Packages conclude with a written report after the end of the campaign. Between split testing and campaign ending, no monitoring is included in the package but can be booked additionally for a small fee. [see Optional Add-Ons above]
**** No min duration is required by Social Now Consulting. However, for the campaign planning, it will be taken into account, that on average a first trend will only be seen after 3-5 days. For split testing results and analyzing the performance of each ad, it is recommended to stay within this timeframe, unless the client requests a different approach.

Disclaimer and Privacy Policy for Facebook Ad Services:

All content provided by the client will remain the property of the client. Social Now Consulting holds no rights and cannot use the material for any other purpose than agreed. If nothing else is agreed, the content will exclusively be used for the 1-time booked Facebook Ad creation service.
Images and texts provided by the client must be in line with Facebook’s regulation. If rejected during the Facebook approval loop, the client has to provide updated material.
Material provided by the client needs to be received by Social Now Consulting at least 1 day prior to envisaged Campaign start.
In case creation of images and texts is additionally booked to be provided by Social Now Consulting, the created content will be sent to the client prior Facebook Ad submission for approval.
If the client authorizes Social Now Consulting with the design creation [image/copy] of the ads, Social Now Consulting is not allowed to reuse the content for any other purpose unless otherwise agreed with the client.
A certain success parameter will not be agreed nor guaranteed as the degree of dependencies is too high to allow such a forecast.
The payment can be done in Euro or USDollar, by Credit Card or Bank Transfer.
For Facebook Ad Management Service: The payment has to be received before the 1st of each month. If an agreement is settled in the course of a calendar month, partial payment is due at the time when Facebook Ads Manager admin rights are given to Social Now Consulting. Invoice and receipt will be sent accordingly.
For Facebook Ad Creation Services: The invoice will be sent to the client after the booking process [incl. survey] is completed. The payment has to be received at least 1 day prior envisaged Campaign start.
The client agreed to provide Admin access to their Facebook Page and Facebook Ads account to allow Facebook Ads Manager payment through his Credit Card.
Cancellation Policy: The Facebook Ad Creation Services can be canceled up to 24 hours after booking. Facebook Ad Management Service agreements are on a monthly basis. The agreement will be automatically be renewed. The agreement can be terminated each month with a notice of 1 week prior to the first day of the next month.